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How to Be the Best at What Matters Most
“What are the 2 or 3 things that if you do those 2 or 3 things really well you would be successful?” Joe Calloway began his presentation at E|SPACES last week asking the audience this question. Joining Joe at E|SPACES May 14, 2013 was Julie May and Gary Hornbuckle with bytes of knowledge who shared the ideas that made their profits skyrocket and how you can do the same in your business.
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Whole Brain Brand Positioning
Is your brand’s position appealing to both the rational and emotional aspects of the consumer mind? Is your marketing strategy considering the whole brain? Mike Amburgey emphasized the importance of this in his presentation at E|SPACES in Cool Springs May 3, 2013. Listen to the presentation here . . .
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